![[Translate to eng:] Local Marketing Plattform von Local Brand X](/fileadmin/_processed_/1/f/csm_lmp-pc-darstellung_d95d211cc3.png "[Translate to eng:] Local Marketing Plattform von Local Brand X")
Was ist eine Local Marketing Plattform?
In diesem Video erklären wir die Herausforderungen im Marketing mit Vertriebs- und Absatzpartnern und zeigen die Funktionen der Local Marketing Plattform.
What is a Local Marketing Platform?
With the Local Marketing Platform, you can support your sales partners in the planning, creation and implementation of local marketing measures and campaigns. Regardless of whether you want to enable cross-media local marketing for your sales partners or focus on online, social media, print or video marketing, the Local Marketing Platform makes it easy to carry out a wide range of advertising measures locally without much prior knowledge.
Your sales partners have the opportunity to drive their own marketing independently and address the target group locally, while you at head office have better planning capability and a simple overview of marketing activities. The platform not only guarantees seamless compliance with the corporate design, but also offers the opportunity to implement uniform campaign and budget plans across the company and brand. The automated processing of local marketing measures gives you more time and resources at head office for planning and designing marketing. In this way, you not only support your local sales partners, but also contribute to greater awareness and the success of the company in general.
Thanks to the modular structure and the expansion options of the Local Brand X add-ons, the Local Marketing Platform adapts ideally to your needs and marketing priorities.
Module overview
The Local Marketing Platform is a modular SaaS solution that adapts perfectly to customer needs. Decide for yourself whether you want to provide your sales partners with print, online, social media or video measures.
Modules
Print.X
Have print materials ready for every use case
Online.X
Making targeted use of the infinite possibilities of the web
Social Media.X
Reaching target groups on social media channels
Video.X
Emotionalize content like no other medium
Add-Ons
Listings & Reviews
Strengthening the online presence of local partners
Advertising Communities
Allocate marketing budget & increase reach
Marketing and budget planner
Better planning of marketing campaigns and budgets
Advertising subsidy
Financially support local marketing activities
Event Management
Creating and managing your own events
Advantages of a Local Marketing Platform
From the perspective of the marketing department
- Central management and maintenance of all advertising measures and marketing materials
- Secure compliance with the corporate design-compliant brand identity
- Simple provision of measures, campaigns and information
- Transparency of the partners' activities and marketing success
- Cost and time savings through integrated, automated processes
From the partners' perspective
- Web-based platform for retrieving and creating marketing material
- Measures for a cross-media marketing mix (e.g. print advertising, Google Ads, video, social media, etc.)
- Flexible and simple adaptation of advertising and marketing measures to your own target group
- Recommendations for campaigns and articles for individual situations
- Support in increasing local visibility
Is the Local Marketing Platform right for you?
Book a short consultation now to understand how you can optimise your sales partner marketing with the platform.
Make an appointment
Susanne
Maddren
Partnermarketing Growth Managerin
Basic functions
The various functions of the Local Marketing Platform help you to ideally support your partners in local marketing. Whether you want to manage your customer data, articles or service providers or need easy access to assets and evaluations, the Local Marketing Platform offers the right function.
Advertising measures per module
Would you like to support your partners in cross-media marketing? You can use our modules to offer your partners individualized advertising measures in the areas of print, online, social media or video marketing. Whether it's a simple print mailing, a new promotional film or a customized website - with the Local Marketing Platform you can create a comprehensive marketing mix.